Disruptive Unbundling

When do industries bundle, and when do they unbundle? This article introduces disruptive unbundling, and describes how disruptive innovations drive cycles of bundling and unbundling.

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Using Language Data to Understand Emotions 🎭

Using machine learning to generate a novel categorization of emotions.

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Social Network Analysis - How Many Communities Am I In?

Using social network analysis to see how many communities I exist in, and observing communities-within-communities.

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Visualizing YouTube During Its Growth Years📱

A data visualization of the top YouTube channels in 2013, with discussion of what's changed over the last 6 years.

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7 Kinds of Marketing Optimization 📈

How do marketing campaigns improve over time? Here are 7 ways.

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The Startup Guide to Upfront Pricing

Why upfront and prepaid pricing is important, and guidance from prospect theory to getting the most out of an upfront pricing strategy.

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Interactive Graphic - The Blockbuster Trap 🎥

An interactive graphic, prepared in collaboration with Professor Anita Elberse, about how Hollywood's original and not-so-original films fare at the box office.

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